ukcitymedia news feed

AA Plc awarded new five-year contract for roadside assistance with Lloyds Banking Group

AA Plc awarded new five-year contract for roadside assistance with Lloyds Banking Group

Thu 7 Feb 2019 07:43 by ukcitymedia.co.uk about : contract wins - 0 Comments - 1788 words


Lloyds-Banking-Group-AA

 

-     New five-year contract

 

-     Supplying breakdown services to 2.4 million Lloyds Banking Group customers

 

-     Delivering in line with our strategy to differentiate the AA through innovation and digital platforms

 

-     Builds on positive momentum in B2B business

 

The AA plc (AA) is pleased to announce that it has successfully been awarded a new five-year roadside assistance contract with its longstanding partner of more than 18 years, Lloyds Banking Group plc (LBG). This firmly positions the AA as B2B partner of choice for roadside assistance.

 

The contract is one of the largest roadside assistance contract in the UK and will service approximately 2.4 million LBG Packaged Bank Account (PBA) customers. The contract becomes effective from 1 April 2019. 

 

The AA's B2B strategy is focused on putting service, innovation and data at the heart of what we do:

 

·    Creating industry-leading, cutting-edge B2B partnerships

 

·    Delivering world class customer service

 

·    Investing more than any other provider in technology and people

 

·    Developing connected and integrated Roadside propositions and new data services

 

·    Enhancing our leading position as the B2B partner of choice

 

The LBG contract renewal builds on the positive momentum in the AA's B2B business, which has seen key business relationships renewed or extended with Jaguar Land Rover, Volkswagen and Suzuki in the last year. In addition, the AA has won a three-year contract with Arval following a competitive tendering process, a significant win for the AA in the Fleet and Leasing Sector.

 

Business customers account for around 10 million of the AA's 13 million members and underpin the scale of the AA's Roadside operations. By innovating and differentiating its B2B offer, the AA is cementing its market leadership position as the B2B partner of choice for UK roadside assistance.

 

Under the terms of the contract, the AA will continue to support LBG PBA customers with roadside assistance, home start, recovery and accident management services. In addition, and for the first time LBG PBA customers will be provided with access to a range of digital driving services, creating additional value to LBG's customers.

 

The AA will adapt its market leading and award-winning breakdown app, with bespoke functionality for LBG, providing its PBA customers with the ability to report and track their breakdown digitally on their phones or tablets, which will significantly enhance their breakdown experience. The app will also give LBG's customers access to a wide range of exciting products and services. 

 

 

Simon Breakwell, Chief Executive Officer, said: 

 

"We are delighted to have been awarded this new five-year contract, a strong endorsement of our strategy. This is a significant achievement as it is the largest roadside assistance programme in the UK.  We look forward to building on our long-standing partnership with Lloyds Banking Group by continuing to provide a market leading breakdown assistance service and introducing exciting new driving and digital services to their Packaged Bank Account customers.

 

"The recent contract renewals, extensions and wins are testament to the value our operational scale, service excellence and breadth of innovative customer solutions can bring to our B2B partners and personal members. This further strengthens the foundations to build on our market leading position to truly make Britain's driving life better."

 



These articles are summaries / highlights and dont always include all financial news updates. Check at company website INVESTORS INFORMATION for full published results.


Add a comment


Username:


Email:


Security key:


Message:






More

ukcitymedia news feed

Please take our RSS Feed and news to your Network and message boards. With thanks





 


ukcitymedia moderates but does not authenicate postings. Users are reminded that shares and all trading instruments by nature do not always prove to be good investments. Readers are reminded to do your own research. ukcitymedia.co.uk delivers UK stock market news, latest shares news, uk financial news, rns news articles, latest business news, latest uk financial news, stockmarket investment news, business news round-ups. director dealings bulletins, stock market reports, share trading articles, latest finance news, broker recommendations, uk city news, latest financial information. ukcitymedia.co.uk does not offer financial advice.