Since foundation in 2000, New Star Asset Management has become established as one of the leading brands in the retail fund management industry as well as a significant player in fund management of institutional funds and alternative investments. This has been achieved by employing talented and experienced people across all New Star activities.

New Star Asset Management's primary objective is to provide our investors with superior investment returns across a broad range of asset classes, from equities and bonds to more specialist areas such as property.

As a genuinely active fund management company, New Star Asset Management maintain an environment in which the finest fund managers can focus on making investors richer, with as much freedom to invest as possible, subject always to rigorous monitoring, control and compliance. Our fund management team comprises some of the most talented and experienced fund managers in the industry and we also devote time and energy to developing the skills of younger investment professionals. New Star is, however, more than just a collection of talented individuals and the company culture encourages our investment teams to share and debate stock ideas within a dynamic and free-thinking environment.

New Star Asset Management fund managers has received independent endorsement from - among others - Citywire, the financial data group, which named us overall winner in its 2006 Citywire Team All Stars Awards. The awards were based on individual fund managers' risk-adjusted performance across 15 key Investment Management Association sectors. This is the third year in a row in which New Star has won this award.

New Star management team is supported by equally talented and experienced people in such areas as customer service, fund administration, intermediary sales and fund marketing while our senior executives have been carefully selected to enable us to achieve our goals of sustained expansion.

This means New Star is a well-capitalised forward-looking business with a culture of excellence where the staff are focused on serving clients and ensuring investment products and services more than match clientsrequirements.

New Star Asset Management progress to date has been most encouraging and have received "positive response from investors and intermediaries and we look forward to New Star making further progress as we market our products around the world. Our overwhelming priority, permeating everything we do, is to produce the best possible results for our investors".

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